Welcome to the behind-the-scenes look at how we at AFOS create compelling company films that captivate audiences and tell your unique story.
Discovery and Conceptualization
Discovery and ConceptualizationEvery successful film begins with a clear vision. We start by understanding your brand, values, and objectives. Our team conducts thorough research to grasp your target audience and the message you want to convey. Through collaborative brainstorming sessions, we develop creative concepts and storyboards that align with your vision.
Pre-Production Planning
Once the concept is finalized, we dive into pre-production planning. This involves scouting locations, casting talent, and assembling the necessary crew and equipment. We meticulously plan every detail of the production process, including scheduling, shot lists, and logistics, to ensure a smooth execution on filming days.
Lights, camera, action! This is where the magic happens. Our experienced crew brings the script to life, capturing stunning visuals and authentic performances. Whether we're shooting on location or in a studio, we strive for excellence in every frame, paying attention to composition, lighting, and sound quality.
With all the raw footage in hand, our editors work their magic in the post-production phase. This involves sorting through hours of footage, selecting the best shots, and piecing them together to craft a compelling narrative. We add music, sound effects, and graphics to enhance the overall impact of the film. Client feedback is integral during this stage as we fine-tune the final product to perfection.
Delivery and Distribution
Once the film is polished and approved, we deliver the final product in the format and length of your choice, whether it's for broadcast, online streaming, or internal use. We provide guidance on distribution strategies to maximize the film's reach and impact, whether through social media, corporate events, or other channels.
Feedback and Iteration
Our commitment to excellence doesn't end with delivery. We value your feedback and strive for continuous improvement. We welcome constructive criticism and use it to refine our process and deliver even better results in future projects.
At every stage of the journey, our dedicated team is committed to bringing your vision to life and creating a film that resonates with your audience. From concept to delivery, we're with you every step of the way, ensuring a seamless and unforgettable cinematic experience. Let's tell your story together!
Beijer Ref is a global company and a world-leading wholesaler and distributor of refrigeration and HVAC solutions focused on cooling and heating technology that specializes in refrigeration and air conditioning technology. Beijer Ref plays a significant role in providing advanced refrigeration and air conditioning solutions to meet the evolving environmental needs of customers worldwide. Beijer Ref is committed to sustainability and environmental responsibility. The company focuses on developing energy-efficient and environmentally friendly refrigeration and air conditioning solutions to help reduce carbon emissions and minimize environmental impact.
"We were very pleased with our collaboration with Attraction Film (AFOS) and more than satisfied with the results for our sustainability film. AFOS creative approach, professionalism, and commitment stood out. From concept to delivery, they exceeded our expectations, delivering a visually impressive and compelling film. We recommend them to anyone seeking quality results!"
-Niklas Willstrand, Director of Global Communications at Beijer Ref
Fenagy is a Danish company specializing in sustainable energy solutions. Fenagy develops and manufacture the most visionary heating and cooling systems in the world. Fenagy develops and manufactures refrigeration and heat pump systems based on the natural refrigerants CO₂and hydrocarbons. They are constantly developing new solutions and services that play an active role in future energy systems, based on power from renewable energy sources, such as solar and wind.
"We have worked with AFOS on making a company video, and it was a very positive experience. Their solution-oriented approach and professionalism made the process easy and straightforward for us, and thanks to their thorough initial briefing, we were able to create a draft that perfectly captured our vision. We are very happy with the result as well as the work process, and we found the AFOS team to be flexible and friendly – with a great sense of humour. We highly recommend AFOS for their expertise and exceptional service."
- Kim Christensen & Team Fenagy
SCM Frigo is an Italian company that specializes in the design, manufacturing, and distribution of industrial and commercial refrigeration and cooling systems. Founded in 1968, it has since become a leading provider of refrigeration solutions worldwide. The company has decades of experience in the industry and a reputation for innovation and quality.
"As the Production Manager at AFOS, collaborating with Beijer Ref and its subsidiaries to create impactful films has been an inspiring journey. Our partnership has not only allowed us to showcase our creativity and expertise but has also enabled us to effectively communicate their vision and values through captivating visuals. Working closely with Beijer Ref and its subsidiaries, we've cultivated a seamless process that prioritizes innovation, professionalism, and client satisfaction. It's been a pleasure to be a part of their storytelling journey, and we look forward to continuing to produce exceptional content together." 
–Gustaf Andersson, Project/Production Manager at AFOS
Attention all companies:
Elevate your brand with captivating films tailored to your identity and goals
—contact us today to bring your vision to life!
For inquiries, please contact; Gustaf Andersson +46706320244 or gustaf@attractionfilm.com
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